Since about April I have been blogging on WordPress. I even took the time to dish out $18 for my Wordpress hosted domain name, another $100 for Wordpress premium, and $75 for a premium theme. Life with WordPress was good for many months, and then last night it happened...
Don't get me wrong, WordPress is a fairly good blogging platform. With that being said, it can be difficult to navigate at times for the blogger and you are constantly hearing about all of these great plug-ins only to find out they may only be gained with some degree of difficulty. I have already paid out almost $200 and I just do not feel like I have gotten my money's worth from them. Granted, some of this may be due to mistakes that I made at the start of my blogging journey.
However, once I discovered Blogger I was instantly in love. Not only is it easy to navigate but the integration with all of the other aspects of Google + make for a much more comprehensive blogging experience. Not to mention an added benefit of Blogger is that since it is Google's platform it ranks higher in pages.
In conclusion, WordPress, its not you, its me. We had many good months together and I will still come back to visit but I feel the spark that was there when we first met is no longer there. It is for this reason (along with my other gripes about WordPress) that I am converting over to Blogger.
Showing posts with label Business. Show all posts
Showing posts with label Business. Show all posts
Sunday, November 24, 2013
Did Snap Chat Screw Up?
Did Snap Chat Screw Up?
Declining Facebook
There was much talk about SnapChat when they made a rejection of Facebook and their 3 Billion dollar buy out offer. Did Snap Chat screw up big time? With the talk comes many questions as to why their business would so quickly turn down such a large amount, especially during a time when other social media platforms such as Vine or Instagram were so eager to sell. However, a look at some of the facts we know and a bit of logical speculation may yield a feasible answer and shed some light on SnapChat and their marketing tactics. This is actually a subject that +George Forbes and I were discussing.
First, lets take a look at the current state of Facebook and their stocks. It is no secret that when the company initially went public that things were a little bit rocky. It did not take them long to balance everything back out and begin throwing around their muscle again with their 1 Billion dollar purchase of Instagram. However, any benefits that they might have gained from this purchase were quickly overshadowed in the fact the Facebook released data revealing that they were losing some of their most loyal and active users, teens and Millenial's. Where were all of these people migrating too? The answer, Snap Chat.
Second, lets look at where Facebook falls with its purpose of being a bridge for businesses to provide information and also a directory for them to post their contact information. Out of all major social media outlets, Facebook sits between websites (the largest social media & blogging platform) and Twitter ( a steadily growing platform with the added benefit of functioning as a micro-blogging tool). It is essentially the middle man in the whole concept, but you have to wonder if Twitter is capable of taking out the middle man and providing most of its services. I personally think that they are because the micro-blogging aspect of Twitter allows users to post short posts that would get the user to wherever they need to go. This is something that I feel the owners of Snap Chat recognize as well, not to mention they see that Twitter would compliment their platform more than Facebook. If my predictions on at least this aspect of Snap Chat are true then the question of "Did Snap Chat Screw Up?" may appear to be leaning more to an answer of no. That is until you take a look at a the recent changes that they have decided to create.
Snap Chat And Their Newest Feature
Recently Snap Chat added a couple of features to their service. The first, a feature to add filters to your photos is the less significant of the features added. The one that may very well break or make Snap Chat a bigger (or smaller) name than it is already is their replay feature. What this feature allows a user to do is to view a message a second time, but only once a day.
What made Snap Chat unique was how it handled the pictures. No other photo sharing app permanently deleted (well at least as close to permanent as you can get) photos six seconds after they were opened. For whatever reason, this provided a wow and entertainment factor for individuals and they flocked to the service. How will a feature that may allow for less privacy to Snap Chat users effect those that enjoyed the service just for that purpose? Did Snap Chat Screw Up with this decision? I feel like they may have as people greatly value their privacy.
Declining Facebook
There was much talk about SnapChat when they made a rejection of Facebook and their 3 Billion dollar buy out offer. Did Snap Chat screw up big time? With the talk comes many questions as to why their business would so quickly turn down such a large amount, especially during a time when other social media platforms such as Vine or Instagram were so eager to sell. However, a look at some of the facts we know and a bit of logical speculation may yield a feasible answer and shed some light on SnapChat and their marketing tactics. This is actually a subject that +George Forbes and I were discussing.
First, lets take a look at the current state of Facebook and their stocks. It is no secret that when the company initially went public that things were a little bit rocky. It did not take them long to balance everything back out and begin throwing around their muscle again with their 1 Billion dollar purchase of Instagram. However, any benefits that they might have gained from this purchase were quickly overshadowed in the fact the Facebook released data revealing that they were losing some of their most loyal and active users, teens and Millenial's. Where were all of these people migrating too? The answer, Snap Chat.
Second, lets look at where Facebook falls with its purpose of being a bridge for businesses to provide information and also a directory for them to post their contact information. Out of all major social media outlets, Facebook sits between websites (the largest social media & blogging platform) and Twitter ( a steadily growing platform with the added benefit of functioning as a micro-blogging tool). It is essentially the middle man in the whole concept, but you have to wonder if Twitter is capable of taking out the middle man and providing most of its services. I personally think that they are because the micro-blogging aspect of Twitter allows users to post short posts that would get the user to wherever they need to go. This is something that I feel the owners of Snap Chat recognize as well, not to mention they see that Twitter would compliment their platform more than Facebook. If my predictions on at least this aspect of Snap Chat are true then the question of "Did Snap Chat Screw Up?" may appear to be leaning more to an answer of no. That is until you take a look at a the recent changes that they have decided to create.
Snap Chat And Their Newest Feature
Recently Snap Chat added a couple of features to their service. The first, a feature to add filters to your photos is the less significant of the features added. The one that may very well break or make Snap Chat a bigger (or smaller) name than it is already is their replay feature. What this feature allows a user to do is to view a message a second time, but only once a day.
What made Snap Chat unique was how it handled the pictures. No other photo sharing app permanently deleted (well at least as close to permanent as you can get) photos six seconds after they were opened. For whatever reason, this provided a wow and entertainment factor for individuals and they flocked to the service. How will a feature that may allow for less privacy to Snap Chat users effect those that enjoyed the service just for that purpose? Did Snap Chat Screw Up with this decision? I feel like they may have as people greatly value their privacy.
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